Our Story

The PurpleThrone story is the culmination of Aziz M. Bey’s thriving love for the music industry, vision of developing young emerging talent and helping them discover their audience.

Aziz was always known as a maverick who marched to the beat of a different drummer. A true genius, Aziz was highly qualified as an inventor, a trendsetter, a philosopher and a staunch defender of his customer. His roots were planted during the housing bubble era where necessity was the mother of invention.

The dream began while working in the night life and entertainment industry in 2004. NY Perks was the local home for everyone in the creative arts community. NY Perks hosted local and national touring acts like “Grizzly Bear,” “Mobb Deep,” “Onyx” and “Florence & The Machine.” Interacting with these artists inspired Aziz to get involve to find new audiences for their music all over the world.

With the birth of his daughter Azmeera L. Bey In 2006, Aziz turned his attention to building his music company and formed NY Perks Entertainment, Inc. Aziz concentrated on developing diverse young talent and molding them into technically innovative and performing professionals. The music would be rooted in real-life experiences and fortified with economic prosperity.

With a heavy focus on talent, innovation and performing, it was in 2012 where Aziz signed his most coveted artist, 11 year old Denise Bestman.

The world first saw Denise during a Grammy night Target ad where she belted out Adele’s “Rolling in the Deep” in front of 30 million viewers. However when advertising agencies ubiquitously overlooked Denise as a client, Aziz began dreaming of a way to enrich, empower and inspire every musician across the globe.

Aziz taught himself to code in order to create the Alpha version of PurpleThrone, an iOS mobile application where music fans can discover music videos from dynamic independent artists. In 2017, PurpleThrone was launched.

Ever-evolving and inventing, Aziz continued his success by creating the PurpleCoin™ medallion. An assets that gives fans an investment instrument for themselves or to purchase music products, merchandise, concert tickets, etc. at a fraction of the cost. PurpleCoin™ gives musicians financial flexibility never before seen in the music industry.

PurpleThrone is the harmony between artists, fans and our relentless pursuit for superior satisfaction. We redefine the spirit of independence that runs through the veins of all of us, artists, fans alike.

We hope your experience at PurpleThrone speaks for itself… It is our privilege to have you here.

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